client
-
Paper White
sector -
Design sector
medium -
Print
in a nutshell:
This was an introductory brochure for top London design agency, Paper White.
the
challenge:
We needed to demonstrate the clients' creativity without resorting to saying it
the
solution:
Having posed the question 'Paper Who?', we found four ways to have as much fun as we could with the word "White". It was nice to be let off the creative leash.
copybite:
"Think of our meeting room table as a raft on the Tully River Falls"
behind the scenes:
The two girls weren't even models. Alice and Anita both worked for the agency…
